What works in depression? Staples: food, tobacco (addictive product), soft drinks (a little secret: most of US made soft drinks contain caffeine, making them addictive too), cheap restaurants, high quality high yield corporate bonds. And, something which is the best in America: tech, if you choose the right tech, of course.
On my shopping list so far:
Staples: Pepsico (PEP), General Mills (GIS).
Restaurants: MacDonalds (MCD), Yum Brands (YUM), Panera Bread (PNRA).
Tech: TBD.
Today I started position in PEP, it was low enough to trigger first buy.
Full disclosure: at the time of publication author had a long position in PEP and no positions in other stocks mentioned. Positions can change any time.

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